Let me guess...

You stare at your website with that pit-in-your-stomach feeling because it screams "amateur hour" while your work whispers "luxury experience," you've watched potential dream clients vanish after they check out your online presence (despite your incredible portfolio).

What you need isn't another band-aid fix—it's a complete brand ecosystem designed with the strategic psychology that turns browsers into buyers who already adore you before they even hit "contact."

does this sound familiar?

Potential dream clients land on your homepage and bounce faster than a wedding bouquet toss—all before experiencing your incredible work.

Your Instagram feed looks absolute fire 🔥 but your website? It's like stepping from a luxury boutique into a garage sale—and your booking rate shows it.

You're attracting price-shopping  instead of "I need YOU specifically" clients because your brand blends into the saturated market like vanilla ice cream at a sundae bar.

You cringe when asked for your website at networking events, over-explaining your services because your online presence isn't doing the heavy lifting.

Your brand's DIY energy is screaming "I followed a YouTube tutorial at 2AM" while your actual work deserves to be featured in industry publications.

That jarring disconnect between your social media and website disappeared completely? Replaced by a seamless brand experience that guides your dream clients from that first heart-eye emoji straight to your booking page—with your conversion rate showing the receipts.

Instead of drowning in DIY despair, you woke up to an inbox sprinkled with "you're exactly what we're looking for" inquiries from clients who already value your work before they've even met you.

Your brand was so magnetic and intentional that it pulls your dream clients toward you like a luxury store window display—where price becomes just a detail, not the deciding factor.

Your website transformed into your most tireless sales associate—one that works 24/7 convincing perfect-fit clients that you're worth every penny (and then some)?

01
Elevated Aesthetics

Let's be real—your work deserves to be wrapped in a visual identity that makes potential clients stop mid-scroll and think "omg WHO is this?!" My high-end, intentional design approach doesn't just look pretty—it positions you firmly in the luxury market.

why you want to work with me:

02
Strategy Focused

Most designers jump straight to pretty mockups without understanding what makes your clients tick. I'll map out your customer's entire journey before touching a pixel, ensuring every element of your brand has purpose beyond looking cute. Because gorgeous design without strategy is just expensive decoration.

03
Specialized Experience

I've helped 50+ creative service providers elevate their brands into client-attracting machines. Translation? I already understand the specific elements that make your dream clients tick. It's like having a designer who intuitively gets why your florist portfolio needs to be structured differently than a planner's—no awkward "but what exactly do you do again?" conversations required.

04
Mix & Match

Not ready to dive headfirst into the full brand ecosystem? That's exactly why I created these intentional tiers! Start with the brand foundation (think of it as your perfect capsule wardrobe), then seamlessly layer in your website or copy when you're ready to expand. Each piece is designed to complement the others—like those perfect layering pieces that somehow make everything in your closet look better. No jarring "this doesn't match" moments when you're ready for the next phase.

or 3 payments of $2,832 USD

Everything in Brand & Web


Custom website copywriting


Voice-of-brand development


Strategic copy mapped to design


Collaborative revisions


$8,497 USD

select the tier that works best for you:

or 3 payments of $832

For the creative who’s ready to refine their visual identity.


Curated typography

color palette

brand strategy & creative direction

Brand guidelines and logo files

$2,497 USD

or 3 payments of $2,060 USD


Everything in Brand

5-page custom Showit website


Blog setup + sitemap strategy


basic SEO setup

launch prep & support

$5,997 USD

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full logo suite

For the creative who wants everything aligned—voice, visuals, and site.



For the creative who wants a full presence refresh—from visuals to site.



“You absolutely nailed it—better than I imagined.”

Before, Sophie had the vision but no way to bring it to life. Now? Her copy, visuals, and site finally feel like her—and clients are noticing.

SOPHIE FOUND HER PEOPLE


“It finally feels like a real business.”

Maghara went from Canva chaos and Pinterest boards to a brand that’s both beautiful and built to scale. She even adopted parts of your process for her own interior design clients.


maghara got her time back

“It honestly feels like my brand grew up.”

After working together, Elizabeth finally had a presence that reflected her high-end floral design work—complete with a brand she felt proud to share and a website that worked for her, not against her.


ELIZABETH’S BRAND NOW MATCHES HER WORK


Hey, I'm Kara! Founder of Dovetail Studio

I help creative business owners like you bridge the gap between where your brand is and where your business has grown to be. I’m a designer, strategist, and Showit pro—but more than that, I’m someone who understands what it means to evolve as a creative and need your brand to catch up.

I built this offer for the moment after you’ve hit your stride—but before your presence reflects it. And I’d be honored to bring your next chapter to life with clarity, confidence, and good design that actually does its job.

You’re already delivering an incredible experience for your clients—but your brand and website haven't caught up to the level you're operating at. The Signature gives you the strategy, design, and creative direction to close that gap—so your online presence reflects your expertise, attracts aligned clients, and supports your next stage of growth with ease.

This signature offer includes everything you need to align your brand with the business you’ve built.

collaborative expert support

Visual identity with depth

Custom website that converts

Creative direction A with POV

Frequently asked questions

Will I be able to update my site after we’re done?

Absolutely. I design with usability in mind and provide tutorials so you can make updates confidently (no tech stress required). And if you ever want support in the future, I offer maintenance packages too.


What do I need to have ready before we start?

We’ll kick things off with a thoughtful onboarding questionnaire and strategy session. You don’t need to have everything figured out—just a clear offer, your current website (if applicable), and a willingness to collaborate. I’ll help guide the rest.

How involved will I need to be in the process?

This is a done-for-you experience, so my goal is to take as much off your plate as possible. You’ll provide feedback at key milestones, but I’ll be leading the strategy, design, and implementation.

How long does the full process take?

Most projects wrap within 6–8 weeks, depending on your scope and responsiveness. You’ll receive a detailed timeline during onboarding so you always know what’s happening next.

I’ve worked with designers before and it didn’t feel aligned—how is this different?

I combine strategic brand messaging with intentional design, so you’re not just getting something that looks good, but something that’s rooted in your business goals. My process is collaborative, thoughtful, and clear from day one.

Do you offer payment plans?

Yes! I believe investing in your brand should feel empowering—not stressful. Flexible payment options are available and will be outlined on the investment page or in our proposal.


years i've been doing brand design & strategy

creatives i've partnered with

hours your website will be selling for you

raving clients after the signature

7

50+

24/7

100%

Spots are limited - Apply below and we’ll be in touch soon

If you’re looking for strategic, done-for-you messaging and a brand presence that actually works for you (think: your 24/7 sales person)… you’re in the right place.

We only take on a limited number of projects each season to keep the experience high-touch, custom, and deeply aligned with your business.

@dovetailstudio.co

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